# 🐢 Innovation - 혁신과 전략 > *"How do firms create and capture value through innovation?"* ## Field Overview Innovation field는 **기업 혁신**, **기술 전략**, **불확실성 관리**를 연구합니다. 거북선의 명량해전처럼, 급진적 혁신과 적응적 실험이 핵심입니다. [[23_15357]], ![[🗺️(15357).png|300]] ### Core Questions - How do firms manage uncertainty and ambiguity? - What drives disruptive innovation? - How can organizations balance exploration and exploitation? - What are the sources of innovation? ### Key Journals - **Research Policy** - **Strategic Management Journal** - **Organization Science** - **Academy of Management Journal** ## Research Themes ### 1. 🎯 Uncertainty Management **Navigating Knightian uncertainty** Related papers: - [[📜🐢_mcmullen06_handle(uncertainty, action)]] - Uncertainty and entrepreneurial action - [[📜🐢_gans25_handle(uncertainty, knightian)]] - Knightian uncertainty - [[📜Felin23_disrupt_evol]] - Disruption through functional excess **Core idea**: Innovation requires embracing uncertainty --- ### 2. 🚀 Disruptive Innovation **Creating new markets and value networks** Related papers: - [[📜🐢_gans22_disrupt(vision, strategy)]] - Disruption and vision - [[📜🐢_gans17_approach(endogenous, strategy)]] - Endogenous growth strategy - [[Space/Sources/Papers/📜Felin21_ResourceOriginsSearch]] - Resource origins and search **Core idea**: Disruption comes from new problem-solution pairings --- ### 3. 🔬 Exaptation and Co-option **Discovering unexpected uses** Related papers: - [[Space/Sources/Papers/📜Andriani17_msr_exaptation_pharma]] - Exaptation in pharma - [[Space/Sources/Papers/📜Codini23_bmi_exapt_sme]] - Business model innovation through exaptation - [[Space/Sources/Papers/📜laporta20_understanding Innovation Through Exaptation]] - Exaptation theory **Core idea**: Innovation through functional excess --- ### 4. 📊 Innovation Metrics **Measuring and evaluating innovation** Related papers: - [[📜🐢_kemell20_identify(metrics, startups)]] - Startup metrics - [[📜🐢_naiki24_assess(efficiency, entrepreneurship)]] - Efficiency assessment - [[📜🐢_jing24_evaluate(congestion, pricing)]] - Congestion pricing evaluation **Core idea**: What gets measured gets managed --- ### 5. 👥 Stakeholder Analysis **Managing multiple stakeholders** Related papers: - [[📜🐢_mitchell97_identify(stakeholders, salience)]] - Stakeholder salience - [[📜🐢_sarooghi24_analyze(heterogeneity, opportunities)]] - Opportunity heterogeneity - [[📜🐢_choe22_identify(innovation, drivers)]] - Innovation drivers **Core idea**: Innovation in context --- ## Methodology Focus ### Qualitative Methods - Case studies - Grounded theory - Ethnography ### Quantitative Methods - Patent analysis - Panel data regression - Event studies ### Mixed Methods - Multi-case comparison - Sequential explanatory design - Triangulation ## Writing Guide for 🐢 Innovation Papers ### Structure 1. **Phenomenon**: What innovation puzzle are we explaining? 2. **Theory**: What framework or mechanism explains it? 3. **Context**: What setting reveals the phenomenon? 4. **Evidence**: How do we support the theory? 5. **Contribution**: How does this advance innovation theory? ### Language - Use **strategic constructs**: positioning, differentiation, advantage - Emphasize **mechanisms**: "why" and "how" - Bridge **theory and practice**: insight → action ### Common Mistakes ❌ Descriptive without theoretical contribution ❌ Ignoring context and contingencies ❌ No clear innovation mechanism ❌ Missing strategic implications ## Related Fields - [[4👾Cognition]] - Cognitive foundations of innovation - [[3🐙Operations]] - Innovation implementation - [[2🐅CompBayes]] - Uncertainty quantification ## Key Papers by Theme ![[papers.base#papers-inv]] --- > *"필사즉생 必死卽生 - In certain death lies certain life"*